Life is all about connections. From the friends who encourage and help along the way to teachers and co-workers who make introductions and offer referrals; those are the invaluable contacts that make us stronger.

The same philosophy applies to business technologies. Nothing in the managed services space exists in a vacuum. MSPs rely on their tools to gather and distribute data related to networks, devices, and applications. When performance is optimal with everything looking clear on the management console, life is good for everyone. If those lights shift to yellow or red, tech firms get busy.

Integrations make that possible. Without those connections between remote monitoring and PSA tools, the life of an MSP would be much more complicated. Communication of network and device issues would slow, and some steps in ticket creation and resolution might require manual intervention. Those inefficiencies cost time and money.

What good would a BDR (backup and disaster recovery) solution be if it took ten or fifteen minutes to notify an MSP when a client’s system failed? Or resulted in a similar communication delay with security applications? The damage to the customer’s business and the provider’s reputation could be substantial.

That’s why integrations are so crucial. When properly implemented and maintained, these links create the most direct route for sharing critical information between applications and platforms.

In today’s highly competitive IT services environment, integrations have become one of the leading discussion points between MSPs and their prospective vendors. In other words, these links are no longer an option, but an industry standard.

Automation keeps on giving

An IT entrepreneur who doesn’t understand the value of innovation is doomed to mediocrity today. With so many great tools at an MSPs disposal, from RMMs and PSAs to cloud and security management platforms, those who don’t pursue all their options often find themselves at a major competitive disadvantage.

What they can’t or won’t provide to small businesses, others will.

That’s another reason why integrations matter so much to providers. Those connections provide MSPs great value, linking somewhat disparate systems so they can be managed collectively. When everything on the client side is automated along with the providers’ own technologies and key business processes, it saves time and money and reduces the stress level for everyone involved. It allows MSPs to manage more with less.

Integrations also reduce the complexities, so they can scale. To maximize the efficiency, MSPs need all the various automation systems to speak the same language; to talk to each other and work in concert. A quality managed services integration will do that. It reduces task duplication and virtually eliminates the need for manual data entry or human intervention.

For example, network alerting and monitoring tools should always sync with ticketing systems and incorporate functionalities such as tech messaging and paging. New inventory and configuration details should automatically update inside the PSA. And quoting tools should be closely linked to an MSPs payment systems. That allows projects to begin automatically ̶ ordering supplies, scheduling labor, etc.̶ as soon as invoices are paid off.

Other efficiencies come from the elimination or streamlining of manual tasks. The less an MSP’s employees need to get involved with a process, the more time they’ll have to land new business or improve support levels for existing clients.

Successful MSPs focus on adopting cloud-based tools that are platform-agnostic and have the hooks to complementary systems already incorporated. Automation should be emphasized in every provider’s long-range business plan. Implementing innovative new tools and integrations lowers service delivery costs, improves customer service capabilities, and simplifies life for a busy MSP owner.

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